a strong employer brand attracts the best talent.

Employer branding is an increasingly important competitive factor. Companies with a strong employer brand are perceived as outstanding employers with attractive brand values and which offer good career prospects.

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what is employer branding?

The «employer brand» is the image that a company projects as a potential employer. Companies with a strong employer brand are perceived as a special employer with attractive brand values and good career prospects.

significance of employer branding.

Employer branding helps companies to attract highly qualified applicants and promising new recruits. It also means that employees can identify more strongly with their company, which increases loyalty.

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download study switzerland.

The 2018 employer study provides a detailed overview and information on the attractiveness of the biggest Swiss employers.

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